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How Google BigQuery can help marketing teams do more with their data

How Google BigQuery can help marketing teams do more with their data


Data is the ultimate business differentiator, which every marketing team knows. It can help you stand out from your ...

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How Retailers Can Personalize the Customer Experience Using Google BigQuery

How Retailers Can Personalize the Customer Experience Using Google BigQuery


Retailers have always had to adapt quickly to changing market conditions. But the pandemic accelerated the need to ...

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Why your Cassandra cluster scales poorly

Why your Cassandra cluster scales poorly


Apache Cassandra promises linear scalability and workload distribution, among many other features—and rightly so. ...

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